AI Insights · Timothy · January 2023
Top 5 Fitness and Weight Loss Programs on iOS in Netherlands - Q4 2022
Discover the performance of the top fitness and weight loss apps on iOS in the Netherlands during the fourth quarter of 2022, including trends in downloads, revenue, and active users.
During the fourth quarter of 2022, the top five fitness and weight loss programs on iOS in the Netherlands demonstrated varied performance in terms of weekly downloads, revenue, and active users. Here’s an overview of their trends based on Sensor Tower data.
Strava: Run, Bike, Hike saw a fluctuating revenue pattern, starting at around $54.9K in late September and ending the year at approximately $39.9K. Weekly downloads hovered between 1.6K and 2.5K, with a peak in late December. Active users showed some decline, decreasing from 97.9K to 92.7K by the end of December.
Zwift: Ride and Run experienced a consistent increase in weekly revenue, reaching about $20.9K in early December and maintaining around $19.5K towards the end of the year. Downloads remained relatively stable, with notable peaks of 598 in both late November and December. Active users also saw an upward trend, growing from 2.4K to 3.1K by the end of the quarter.
Fitbit: Health & Fitness showed stable weekly revenue throughout Q4, starting at around $11.9K and peaking at approximately $13.2K in mid-December. Downloads showed an upward trend, especially notable in late December with a peak of 2.1K. Active users remained steady, fluctuating slightly around 15.3K.
MyFitnessPal: Calorie Counter maintained a consistent revenue stream, beginning Q4 with $10.8K and ending with around $10.8K in the last week of December. Downloads saw minor fluctuations, with a high of 2.2K in late October. Active users showed a gradual decline from 145.2K to 129.8K by the end of December.
komoot - hike, bike & run experienced varied weekly revenue, starting at about $4.8K and peaking at $7.3K in the final week of December. Downloads decreased significantly from 3.1K in late September to as low as 923 in mid-December, before picking up to 1.9K in the last week. Active users showed a notable increase towards the end of the quarter, rising from 43.2K to 47.7K.
For more insights and detailed analytics on app performance, visit Sensor Tower.
